Press Release & Media Coverage

23
May 2022
TradeSmart records a 57% rise in customers; Maharashtra clocks highest number of traders in the country in FY 21-22

TradeSmart, one of India’s leading new-age online discount brokerage companies records a 57% increase in customers in India. The platform recorded highest number of traders from Maharashtra this year. 68% of traders from the State are millennials and Gen Z population. A rising market as well as growing smart phone users have been attributed as some of the reasons for the phenomenal growth. TradeSmart observed a 4% rise in female traders on the platform, indicating a growing number of female participants breaking a male-dominated industry. The platform also witnessed slight percentage increase of traders falling in the 51-60 age group. Of all the trades, more than 96% of trades were executed under NSE. TradeSmart looks forward to a promising growth in this new FY 22-23.

17
May 2022
TradeSmart releases Trading insights from FY21-22 Report; witnesses a 57% increase in customer base

TradeSmart, one of India’s leading new-age online discount brokerage companies released its latest trading report of FY21-22 and announces a 57% rise in its customer base. The report highlighted exciting growth trends and insights from four cities: Delhi, Maharashtra, Karnataka and Telangana. TradeSmart witnessed an uptick in female traders in most of the Indian cities – Delhi (5%), Maharashtra (4%), Karnataka (3.5%) and Telangana (3%). Millennials and GenZ formed a significant part of growth in the trading platform. Delhi recorded the highest percentage of millennials and Gen Z at 70%, followed by Maharashtra at 68% then Karnataka and Telangana at 65%. In addition, the survey also revealed an interesting insight of increasing number of traders in the age group of 51-60 years. Apart from this, maximum number of trades were executed under NSE, with Karnataka topping the charts at 97%. The remaining three cities recorded 96% trades under NSE on the TradeSmart platform. TradeSmart spokesperson Mr. Vikas Singhania, CEO, TradeSmart said, “The number of traders and trading volumes are increasing exponentially on our platform every year. We are happy to share that millennials and Gen Z are leading this growth trend, which can be attributed to the extreme bull and bear market cycles in the last two years due to the pandemic. Other reasons are rise in usage of smart phones, growing awareness around trading, and the availability of user-friendly and discount trading platforms like TradeSmart simplifying the stock trading process.” He further adds “Based on customer portfolio study, we can see today’s young generation is even considering trading as a full-time career path. Many people even see it as a side hustle to earn additional monthly income through Intraday Trading. We strongly believe this trend will continue to grow, with discount and tech-enabled brokerage firms being drivers and game-changers in this space. Our plans for 2022 are aligned to capitalize on the trend.”

07
Dec 2021
TradeSmart records 22% uptick in trade volumes during March 2020-March 2021 in Gujarat

TradeSmart, one of India’s leading new-age online discount brokerage companies, on Tuesday announced that it witnessed a 18% growth in unique traders from Gujarat between March 2020 and March 2021. During this period, the State attributed to 22% increase in trade volumes on the platform, says a release. TradeSmart recorded a 50% rise in traders in the age-group of 18-25 years, with a 10% year-on-year increase in NSE Equity trades. Also, the number of female traders on the platform increased by 5.5% in March 2021. TradeSmart highlights that the maximum numbers of its traders fell in the age group of 31-40 year olds. During this period, the company also saw NSE trading at an all-time high with the maximum number of trades in Futures and Options (F&O), while equity trades recorded 7% year-on-year growth compared to last year. The company expects a promising growth month-on-month till end of the current financial year.

24
Nov 2021
TradeSmart records 50% growth in trade volumes between April 2020 and March 2021 in Maharashtra

Mumbai: TradeSmart, one of India’s leading online new-age discount brokerage companies, announces that it recorded 50% rise in average trade volumes between April 2020 and March 2021 in Maharashtra. The company further marked a 31% growth in unique traders hailing from Maharashtra during the time period. TradeSmart hammers on the fact that the maximum numbers of traders in the customer base falls in the age group of 31-40 years. The percentage of traders in terms of gender ratio remained at 85% males and 15% females on the platform. However, a 50% rise in traders was marked within the 18-25 age group, with a 10% year-on-year hike on NSE Equity investments. During the same period, the company also saw NSE trading at a peak high with maximum number of trades towards Futures and options (F&O), while equity trades recorded 4% year-on-year growth compared to last year. The company expects a promising growth month-on-month till end of the current financial year.

15
Nov 2021
TradeSmart onboards Vidisha Debsarkar as Head of Growth Marketing to drive dynamic growth

In a bid to strengthen its leadership sphere to further enhance its brand positioning and awareness, TradeSmart - a new-age Indian discount brokerage firm onboards Vidisha Debsarkar as Head of Growth Marketing. At the helm of the company, Vidisha is responsible for heading the firm’s overall Marketing function with a rapid growth approach. Spearheading the core growth team and swiftly collaborating with traditional and digital marketing experts, she aims to streamline the digital and communications strategy to lead brand conversations in an integrated manner.

29
Oct 2021
This Diwali claim the golden trading and investing opportunity with TradeSmart, never before seen offers on opening a DEMAT Trading Account

In the festive occasion of Diwali, an age-old practice of Muhurat Trading performed right after the Laxmi Pujan on Diwali, marks as an auspicious beginning for investments. A one-hour window of trading brings with it a promise of a high performing Indian stock market every year. In this once in a year good fortune occasion, TradeSmart announces the best offers for its traders and customers to make the most of Muhurat Trading scheduled on 4th November, 6:15 PM to 7:15 PM this year. TradeSmart, a digital-first premium discount brokerage platform offers Free DEMAT Account opening plus vouchers worth INR 10000+ on popular brands for new account opening customers valid till November 3, 2021. With an incredible track record of profitable stocks trading and investing, TradeSmart declares an exclusive offer of up to INR 500 cashback to all customers trading on the Muhurat Trading window on 4th November, 2021.

28
Oct 2021
TradeSmart built a collaborative campaign #SmartAarambh to raise awareness on Muhurat Trading

In a bid to begin the upcoming financial year on a positive note, every year the Indian Stock Exchange market opens for one hour during Diwali – the biggest time to trade in the industry. The entire brokerage community comes together to trade after performing Lakshmi Pujan at this auspicious time which is relevantly called as Muhurat Trading. This year it falls on 4th November, opens at 6:15 PM IST and closes at 7:15 PM IST. A 50 years old tradition – a once in a year one-hour window, still not known by most Indians, is a lost opportunity to make smart money by trading enthusiasts. This is where TradeSmart’s bonafide Muhurat Trading Campaign #SmartAarambh comes into the picture to spread awareness and educate the masses on the significance of Muhurat Trading.

01
Oct 2021
TradeSmart introduces AI enabled e-KYC to facilitate seamless, error-free Demat account opening

Working on trust and reliability to minimize brokerage costs and improve user experience, India’s leading discount brokerage firm, TradeSmart, has introduced the latest e-KYC feature to enhance the entire digital onboarding procedure. A digital-first platform for discount brokerage services in the stock, commodity, and currency trading segments, the brand anchors artificial intelligence (AI) and automation to expedite the digital onboarding process with no scope for errors. As one of the first discount brokerage firms to introduce this advanced feature, TradeSmart brings forth a unique intelligent system for automated identity verification as per government-issued documents. By leaving no room for discrepancies and spelling mistakes in user documents, the feature has replaced lengthy and tedious physical verification procedures with an accurate process for faster activation of Demat accounts. In fact, TradeSmart enables consumers to sign up, complete the entire verification process, and open a Demat Trading Account on the same working day by leveraging cutting-edge tools. Our system scans through all the documents uploaded by the users and verifies the details by picking up data from authorised docs such as Aadhar Card and PAN Card copies. Secondly, it uses real-time selfies authenticate and compare the customer’s picture with official documents. On introducing the new process, Vikas Singhania, the Chief Executive Officer (CEO) of TradeSmart, said, “Even before the pandemic disrupted our lives, the world was changing drastically. And, if we are to survive in this fast-paced world, we must evolve with it. At TradeSmart, we are thrilled to take the lead in introducing automated verification in the discount brokerage ecosystem. We firmly believe that this will expedite the accuracy, speed, and scalability of the digital onboarding procedure cost-effectively. As opposed to physical or manual verification, automatic and digital verification procedures mitigate the possibility of errors while also accelerating the entire process.” He further added, “The improved e-KYC is already live, and it can automatically verify documents, and complete face recognition steps, all within a few seconds. We believe that with this added value, we will be able to open more accounts and provide a better experience to the users coming on to our platform. Understanding the pain points of consumers and the needs of a digitally enabled world, TradeSmart strives to constantly innovate and make trading an easy and simple process.”

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